Direct Marketing Direct Marketing DM is a system of marketing by which organizations communicate directly With target customers to generate a response or transaction. This…

DECLARATION I K.ESWARAN RegNo: 08BIA1347 pursuing MBA programme in Vysya Institute of Management Studies, Salem. Hereby declare that the project work entitled “A STUDY…

A Summer Internship Project Report on Supply chain management At Submitted to : SOMLALIT INSTITUTE OF BUSINESS MANAGEMENT, AHMEDABAD Affiliated to : GUJARAT TECHNOLOGY UNIVERSITY,…

Slide 1What is MARKETING? Some basic definitions of marketing and the marketing concept Slide 2 There are many definitions of marketing. The better definitions are focused…

Slide 1IMC Communication Tools Advertising Direct Marketing Interactive/ Internet Marketing Sales Promotion Publicity/Public Relations Personal Selling Slide 2 Any paid form…

1.An Introduction to Integrated Marketing Communications2. Definition of Integrated Marketing Communications A concept of marketing communications planning that recognizes…

1.IMC Communication Tools IMC Communication Tools Advertising Direct Marketing Interactive/ Internet Marketing Sales Promotion Publicity/Public Relations Personal Selling2.…

1.An Introduction to Integrated Marketing Communications2. Definition of Integrated Marketing Communications ‘ A concept of marketing communications planning that recognizes…

1.An Introduction to Integrated Marketing Communications2. Definition of Integrated Marketing Communications A concept of marketing communications planning thatrecognizes…

1.Integrated MarketingIntegrated Marketing CommunicationsCommunications 1 Presented by,Presented by, Poovanna B SPoovanna B S R&SCMR&SCM 2. Integrated MarketingIntegrated…