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Sports 2012 Sports Social Media Predictions

10 SPORTS SOCIAL MEDIA PREDICTIONS FOR 2012Contents1. Gamification2. Context3. Fan Identification4. Second Screen5. SoLoMo6. Measurement7. Google+8. Emerging Platforms9.…

Documents Luxry & Lifestyle Marketing

1. Reaching Affluent Professional Athletes, Influencer Elite & High-Powered Executives 2. About Rory D. Smith is a dynamic brand builder, luxury and lifestyle marketer…

Documents Direct Logic Sports Marketing Presentation 2012

1. Capabilities Presentation Sports Marketing Capabilities Overview 2. Sports Marketing| Our Mission Direct Logic’s Mission is to create successful one-to-one marketing…

Documents Sports Marketing: A Special Case of Marketing? Chapter 1.

Slide 1Sports Marketing: A Special Case of Marketing? Chapter 1 Slide 2 Team Sports Marketing2 General theories of marketing should ultimately possess superior predictive…

Documents SRP Motocorss Advertising Proposal

1. SLATER RACING PRODUCTS, INC. Motocross Advertising Proposal 2. Slater Racing Products, Inc. (SRP)provides the opportunity for major corporate sponsors to reach a desirable…

Business Sem i 1.06 armstrong

1. 1.06 Positioning 2. Terms  Brand: name/words/symbol that identifies an organization and its products  Brand awareness: making target market recognize and remember…

Business Is FIFA an Antecedent to Soccer Team Brand Loyalty?

1. Is The FIFA Video Game anAntecedent to Team Loyalty? Evan BaechlerAdviser: Whitney Wagoner !1 2. How many team brands? ...!2 3. Team Sport Marketing Environment• Strong…

Sports Sports and Entertainment Marketing

Sports and Entertainment Marketing Unit Topics Just what is sports and entertainment marketing? The product is sports and entertainment Choose the channel Economic issues…

Documents Sports Marketing Excerpts by John A. Davis For SAP 2014.pdf

1 Excerpts from Professor John A. Davis, Dean-GMBA and MGB and Professor of Marketing, SP Jain School of Global Management Dubai-Singapore-Sydney, and co-author Jessica Zutz…

Documents 16-1 Chapter 16 Developing a Promotional Strategy for the Marketing of Sports Products Copyright ©....

Slide 1 16-1 Chapter 16 Developing a Promotional Strategy for the Marketing of Sports Products Copyright © 2010 by The McGraw-Hill Companies, Inc. All rights reserved. McGraw-Hill/Irwin…