The First P: Service Product or Service Package: A service is a bundle of features and benefits. However these benefits have relevance to a specific target market. Hence…

The First P: Service Product or Service Package: A service is a bundle of features and benefits. However these benefits have relevance to a specific target market. Hence…

1. The STP Process  Segmentation is the process of classifying customers into groups which share some common characteristic  Targeting involves the process of evaluating…

1. MARKETING AVINASH KUMAR 2. STRUCTURE Compare alternative definitionof marketingExchange processes Marketing mix or 4P’s Function of marketingImportance of marketingMarketing…

Slide 1Compensation Solutions The Human Resources PEOple CSI Compensation Solutions A PROFESSIONAL EMPLOYER ORGANIZATION 500 VALLEY RD, WAYNE, NJ 07470 201-405-1115 FAX 201-405-1116…

Slide 1Slide ©2004 by Christopher Lovelock and Jochen Wirtz Services Marketing 5/E 4 - 1 Chapter 4 Creating the Service Product Slide 2 Slide ©2004 by Christopher Lovelock…

1. HOUSE BILL 767J1 0lr1151HB 1186/09 – HGOBy: Delegates Montgomery, Manno, Hucker, Ali, Anderson, Barkley, Benson,Bobo, Bronrott, Carr, Carter, G. Clagett, V. Clagett,…

1. Salary Survey - Presidents and Executives Officers Brazil 2012/2013Page ExecutiveSalary SurveyPresidents and Executive Officers Brazil 20131www.pageexecutive.com 2. Salary…

1. Customer Service 2. What is Customer Service? Customer service = the way organisations look after their customers 3. Customer Service is Important • Part of the package…

1. EMPLOYER BRANDS IN THE ENERGY SECTOR NES Global Talent’s brand tracking survey into employer brandsnesglobaltalent.com 2. “Listen first, speak second. Seek OUT those…