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Business [SIS] Innovation & Designing for Impact

lecture in a series from Strategic Design & Management Summer Intensive at Parsons the New School for Design http://parsons-sis2014.tumblr.com

Technology ROI in the age of keyword not provided [Mozinar]

In the brave new world of 'Not Provided' showing the return on your SEO effort has become more and more difficult. Tim Resnik, Product Strategy Principal at Moz,…

Career 22 immutable laws of marketing

These innovative guerrilla marketing rules still provide a solid understanding of how to succeed in the marketplace.

Data & Analytics Evaluating Social Media Tools That Work for You

A presentation I gave at the Social Intelligence 2014 Conference in San Francisco.

Design Lessons from an Ontology Nerd

What makes something unclear? Most often it is misunderstandings of meaning. Search is no exception. Ontology is the study of meaning. In this session, learn useful tools…

Design Brand-driven design

My talk from EuroIA 2012 in Rome. How product designers should understand the basics of brand theory to build a differentiated proposition, values and personality into the…

Design UX Components Deconstructed

Talk given by James Chudley (@chudders) and Jesmond Allen (@jesmond) at UX Oxford on 6th Sept 2012 and at Cambridge Usability Group 31 Jan 2013. In this talk, James and Jesmond…

Economy & Finance Keynote talk at Financial Times Forum - BigData and Advanced Analytics at SIBOS conference in Dubai

BigData in financial services and banking - a view from the on-line advanced analytics with case studies from Yahoo! and others. This is a shortened presentation, and the…

Economy & Finance How Your Tax Dollars Are Spent in 10 Photos

In 2012, the IRS collected more than $2.5 trillion in revenue from taxpayers -- but do you know where your tax money winds up? A report from The National Priorities Project…