1. TOP 10 CONCEPTS in Developing Marketing Strategies & Plans Presented by:Assertive Amabelle Go-Vicencio2010 AGSB: Marketing ManagementProf. Remigio Joseph De Ungria…

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1. Lesley Ann P. Yu Ateneo Graduate School of Business Developing Marketing Strategies and Plans Top 10 Concepts 2. Outline: Developing Marketing Strategies and Plans 1)…

Slide 1STP Analysis:- The traditional view of the business process, is not going to work in economies where people face abundant choices. There, the Mass Market is actually…

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1. Marketing and Customer Values covers: • The Value Delivery Process • The Value Chain • Core Competencies • A Holistic Marketing Organisation affect • The Central…