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Business Mm15

1. MODULE 1: AN INTRODUCTION TO MARKETING AND ITS BASIC CONCEPTS 1. Meaning and Scope of Marketing, 2. Fundamental Marketing Concepts, 3. Company orientations towards the…

Business Business Model Innovation by dr. Patrick Stähler

1. European Innovation Academy 2012 TallinnDr. Patrick Stähler, fluidminds Why should your business exist?so-The philophic al ques-ll tion for a es buisnessThat’s me:I…

Technology The future magazine -Transition from product to service

1. The future magazine Transition from product to service Anu Seisto | Aino Mensonen | Anna Viljakainen | Maiju Aikala | Pertti Moilanen | Ulf Lindqvist •VISI O NS•SCIENCE•T…

Marketing pricing strategies(4210)

1. MARK4210, 2014 Spring, L1/L2 MARK4210: Strategic Marketing 2014 Spring, Section L1/L2 [Class #14] Pricing Strategies 2. 2 MARK4210, 2014 Spring, L1/L2 Agenda  Role…

Documents Tht vfm report 2014

Delivering Customer Value VALUE FOR MONEY REPORT 2013-2014 2 Creating the right balance between economy, efficiency and effectiveness Value for Money 3 Contents Creating…