1. SALEs & RETAIL MANAGEMENTBy Prof. Raghavendran.V 2. SADMANSales management is defined as “ the effective planning, directing and control of personal selling, including…

1. SALEs & RETAIL MANAGEMENTBy Prof. Raghavendran.V 2. SADMANSales management is defined as “ the effective planning, directing and control of personal selling, including…

1. Genial, loyal, unique.The essential partner for your sales force. 2. The world is changing!Is your company ready to follow it?Interactivity and multimedia in everyday…

1. RR DONELLEY & SONSTHE DIGITAL DIVISION 2. CASE FACTS Company’s Background•Org & Incentives , Business, Industry Shifts , Emerging CompetitionDigital Vision…

Slide 1 Marketing Preview 3. What product can I sell where at what price? 2. How are markets analysed? 1. What is marketing? 4. Have my marketing measures been effective?…

Communicating Customer Value: Personal Selling and Sales Promotion Chapter 13 Next Exit Prentice Hall, Copyright 2009 13-* Rest Stop: Previewing the Concepts Discuss the…

Personal Selling and Sales Promotion Chapter 13 Chapter Outline The Nature of Personal Selling The Role of the Sales Force Managing the Sales Force The Personal Selling Process…

Instructor: Amir Ekhlassi (8) Integrated Marketing Communication: Personal Selling and Direct Marketing ©Compiled by: Amir Ekhlassi The Nature of Personal Selling Most…

Introduction to Personal Selling and Direct Marketing Preview Role of a companyâs salespeople in creating value for customers and building customer relationships Six major…

RR DONELLEY & SONS THE DIGITAL DIVISION CASE FACTS Company’s Background •Org & Incentives , Business, Industry Shifts , Emerging Competition Digital Vision •New…