This is presentation for creating strategic marketing plan by world renowned faculty of crane field School of management.

Logic (PROPOSITIONS)

Some advice and tips on content and approach to "pitching" potential angel investors, corporate investors, or venture capitalists for equity investment.

In April 2012, Brain Mathews asserted in his white paper that libraries need to “Think Like a Startup." But how do startups think? If we are going to emulate startup…

Balanced Scorecard Objective • Provide a more complete and balanced view of corporate performance • Give senior managers a concise but comprehensive view of the business…

Master thesis presentation of Maarten den Braber about the value of business model theory for hospitals

Do you have challenges in establishing a successful online presence and getting more business from the web? ASG's Digital Marketing Profile addresses WHY digital marketing…

Business Architecture provides the linkage between defining the business strategy and implementing the business strategy.

The challenge facing Enterprise Architecture. The impact of digital disruption means the shelf life of business models is getting shorter. Enterprise architecture must learn…

In every community, there are a very small handful of professional advisors who “get” philanthropy. They are the raving fans who advise the largest majority of charitable…