Multicultural content marketing is the most effective way for brands to engage local audiences in the international market. This is especially true for companies expanding…
In April 2012, Brain Mathews asserted in his white paper that libraries need to “Think Like a Startup." But how do startups think? If we are going to emulate startup…
Look to the big brands for improving customer engagement and ecommerce sales via social media. Whether it's creating and regularly posting engaging and high-quality…
Scan to Folder White Paper Ricoh Americas Corporation June 2007 Copyright 2007 – Ricoh Americas Corporation Scan to Folder White Paper TABLE OF CONTENTS 1 1.1 2 3 3.1 3.2…