MANAGERIAL COMMUNICATION OBJECTIVES: The course is aimed at equipping the students with the necessary techniques and skills of communication to inform others inspire them…

PRODUCT DECISIONS • Product mix: set of all product lines – Width: # of product lines – Length: # of products in lines – Depth: # of versions of each product carried…

Marketing Mix Example - 4Ps 7 p’s of marketing product Definition The end result of the manufacturing process, to be offered to the marketplace to satisfy a need or want…

Product Profile Nescafe Coffee Presented By: Kanaram jat Div:C, (HR+IB) Introduction About Nestle: Nestlé is the world's leading Nutrition, Health and Wellness Company.…

MANAGEMENT PROCESS & ORGANIZATIONAL BEHAVIOUR Course Code: Credit Units: Course Objective To help the students gain understanding of the functions and responsibilities…

(a) Explain the term Product item, Product line and Product mix in the context of the above situation. 1.PRODUCT ITEM -one type of chair is a product item. Product line A…

Group Members ACTIVITY BASED COSTING Muhammad Yasir Fozia Ahmad Maryam Rahim Hammad Khan Bilal Ahmad Khan Muhammad Ali Abdullah Yasir Altaf Introduction Basic steps of abc…

1. Marketing 1 Product 2. It’s more than just products ... 3. Service = Product 4. Service = Product 5. Do you have any favorite Products? 6. Anything that can satisfy…

1. Issues in Product Management What is a product? 5 Levels of a product (core, actual, and augmented) Product Classification (goods vs services, durable vs nondurable, consumer…

1. Topic 5: Product, Services, and Branding Strategy 8 2. Learning Objectives After studying this chapter, you should be able to: Define product and the major classifications…