Brand Identity Branding Strategy Identity vs. Image How we see ourselves... How others see us... Identity and Image Identity: The way a company aims to identify or position…
1. A Seminar on ROLE OF ADVERTISING IN BRAND BUILDING 2. What Is a Brand? A product A service A logo A packaging A shop A country A person 3. Brand = Product + Images More…
1. ~ Johanna Heinonen-Salakka ~ 2. A name given to a product or service A unique and identifiable symbol, association, name or trademark which serves to differentiate competing…
1. Mobile Premier Awards January 2010CONFIDENTIAL JUST FOR INTERNAL USE 2. Mobile business opportunity.match2blue is the most comprehensive and fastest-to-market Mobile Solutions…
B R A N D E M P L O Y M E N T HR Quotes 100 0 45 - 52 General Employment Value Proposition Options Customer Culture Social Media Precautions Competitive Advantage 2 - 44…
1. A Brand Audit on the L’Oréal Brand Ingrid Staisch Research report presented in partial fulfilment of the requirements for the degree of Master of Business Administration…
1. Becoming A Brand DoctorBecoming A Brand Doctor -the anatomy of brands/ Applying the David Aakers principles Olu Akanmu Association of Advertising Practitioners of Nigeria…
Slide 1 Slide 2 Brands are much more than logos Slide 3 A brand is a promise. A promise to achieve certain results, deliver a certain experience, or act in a certain…