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1. 1 Lost at Kastrup A story about what users REALLY do on your site 2. 2 We have come to earth to save humans from Bad Conversion Rates & Web Sites That Suck 3. What…
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1. YOU’RE TESTING WHAT?! FOUR TYPES OF TESTS YOU SHOULD BE RUNNING MATT LACEY Head of Optimisation@matt_lacey1227TH MARCH 2014 CAMP DIGITAL MANCHESTER 2. @matt_lacey12#CampDigitalHead…