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Technology How to Set Google Analytics Goals and Funnels

To Track your Google Analytics Goals and Funnels to find out the conversion rate for business website.

Automotive Specification in Design

- Define the meaning of a specification in design. - Analyzing in specification >> Centrifugal pump equipment

Business A six step content marketing model

The traditional advertising model is under pressure. Advertising is evolving towards content marketing: instead of a big bang, campaign-only, approach, companies should evolve…

Business THE FUTURE OF COMMERCE: REAL R.O.I. INSIDE

This presentation aims to explain how the digital world change the commerce forever. Digital, mobile, collaboration have changed forever the way we will do business in the…

Business Numbers not Napkins: Simple Startup Metrics

Startup Metrics presentation by Dave McClure, for the SDForum Business Intelligence SIG (Palo Alto, January 2009)

Business How to be a Web 2.0 Metrics Jedi (Web 2.0 Expo, April 2009)

How to use metrics to optimize your product, marketing, and business by Dave McClure, Dan Olsen, and Ted Rheingold at O'Reilly San Francisco Web 2.0 Expo, April 2009.

Data & Analytics Content marketing analytics: how to make your data work harder for your business

Presentation from Search London - July 2014. The goal of our work is to understand the triggers behind new and existing customers content consumption and buying behaviour…

Data & Analytics 3 Strategies for Prioritizing A/B Tests for the Highest Impact

Which A/B tests you should you focus on in order to maximize revenue on your Ecommerce site? We will show you the most common ways to prioritize your A/B tests as well as…