+Top 10 ConceptsChapter 15: Designing and Managing Integrated Marketing ChannelsRose Ann S. PalmaAteneo Graduate School of BusinessMay 2010+Outline1. Push and pull marketing…

1. 1 2. | Introduction  The first Sindhi satellite channel dedicated to the people who have interest in Sindh and its culture. • Maintain family values • Following…

1. My name contact information or project description 2. My name contact information or project description 3. Private label Goods - Role of Aggregating People - Strategic…

1. My name contact information or project description 2. Types of Roles of Brands - Role of Aggregating People - Strategic Role - Tactical Role 3. How do They help in aggregating…

1. FOR MOBILE DEVICES Think Apps, Not Ads 2. Surveys show that 4 out of 5 people dislike mobile advertising 3. New media require new methods of advertising and those evolve…

1. Marketing Management A South Asian Perspective Chapter 14: Designing and Managing Integrated Marketing Channels 2. What is a marketing channel system and value network…

1. What is a MARKETING CHANNEL SYSTEM & VALUE NETWORK A presentation based on the chapter : Designing and Managing Integrated Marketing Channels . JALAJ GARG IIT-GUWAHATI…

Slide 1 “CHANNEL MANAGEMENT” PRESENTED BY: Sakshi (30-MBA-08) Vipasana (40-MBA-08) Slide 2 2 CONTENTS Overview Channel Selection Indirect Channels Indirect Channel Management…

DELIVERING VALUE DELIVERING VALUE marketing channel system - the particular set of marketing channels employed by a firm. marketing channels - sets of interdependent organizations…

nn ho , Rotvol sli, 5020 a r t i c l e i n f o Article history: Received 2 August 2011 Received in revised form 11 June 2012 Accepted 26 June 2012 Available online 6 July…