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MARKETING STRATEGY OF PARLE-G MARKETING STRATEGY OF PARLE-G Biscuit Industry profile Two sectors of Biscuit Industry Unorganised sector Organised sector 40% 60% Introduction…

Documents britannia direct dil se

INTERNATIONAL MANAGEMENT INSTITUTE MARKETING MANAGEMENT TERM ASSIGNMENT Submitted To : Prof. P.C. MEHRA Submitted By : GROUP NO. 10 1.ADYA 2.DEEPIKA AGGARWAL 3.MODAK PRIY…

Documents India Biscuit Industry

INDUSTRY ANALYSIS ON BISCUIT INDUSTRY Under the guidance of: Mrs. SUKANYA (Assis. prof.) 1 CONTENTS 1) CHAPTER-1 2) CHAPTER-2 3) CHAPTER-3 4) CHAPTER-4 5) CHAPTER-5 6) CHAPTER-6…

Documents Biscuit Industry in India

BISCUIT INDUSTRY IN INDIA Biscuit industry in India in the organized sector produces around 60% of the total production, the balance 40% being contributed by the unorganized…

Documents biscuit industry parle g

BISCUIT INDUSTRY PRESENTED BY SHIVPRAKASH VARMA & GROUP Sweet or salty. Soft or crunchy. Simple or exotic. Everybody loves munching on biscuits, but do they know how…

Documents Final Doc New

DEMAND AND SUPPLY ANALYSIS OF PARLE G ABOUT THE INDIAN BISCUIT INDUSTRY Biscuits are a household name these days. The markets are flooded with biscuits of every taste and…

Documents Parle Final Project

PARLE PRODUCTS Presented By: Group 1 Mohd. Wasi(91091) Ankit Mishra(91123) Ankur Gupta(91124) Gaurav Seth(91132) Kunal Gupta(91139) Mohit Jain(91143) SOME QUICK FACTS Company…

Documents PRODUCT AND BRAND MANAGEMENT

PRODUCT AND BRAND MANAGEMENT PARLE G Marketing Plan 1500 WHOLESELLERS 4,25,000 RETAIL OUTLETS AFFORDABLE PRICE Market size y The biscuit industry is been experiencing steady…

Business Final 32_report

1. Britannia Industries Limited A Report on Tiger BiscuitsMAYANK THUKRAL (08P089)SUDHANSHU GARG (08P108)SUPRABH SAMSUKH (08P110) 2. 1. Executive SummaryThe FMCG market is…

Documents Rural Marketing Group - 4. We are…. Name Roll No. Shehnaz Bajaria03 Sumit Bhatia05 Wilson...

Slide 1Rural Marketing Group - 4 Slide 2 We are…. Name Roll No. Shehnaz Bajaria03 Sumit Bhatia05 Wilson D’Souza13 Stephaney Fernandes17 Abhishek Kumar28 Augustine Moniz37…