Documents Brand Extensionnew.ppt

Brand Extension MEHREEN SALEEM SHAKEEL SAFDAR ALI SANAM IFTIKHAR HAMMAD MUZZAFAR FATIMA HASSAN RIDA SAMEEN KHURRAM MAJID FAHAD HUSSAIN Brand Extensions One of the most controversial…

Documents Brands can include a number of elements:

A brand is a name, term, design, or symbol (or combination) that identifies a business or organization and its products. Brands can include a number of elements: Brand name…