1. Are you an Analytics company? Anant Jhingran @jhingran 2. Business Impact “We find that firms that adopt data-driven decision making have output and productivity that…
1. Fact #1The typical business invests between 2% and 20% of revenue on sales and marketing to attract and retain customers. 2. Fact #2Research has found that many businesses…
1. Data Exploration Analytics for the Modern Business Scott Hoover, Data Scientist at Looker May 29, 2014 2. Looker is a data exploration solution that operates in the database…
Four Ways Big Data and Analytics Transform Marketing Gaining a competitive advantage with big data and analytics requires operating in real-time, at the right time â across…
1. VOZIQ’S PREDICTIVE CHURN REDUCTION SOLUTION Apply cloud-based predictive text analytics to customer interactions to predict and address factors that lead to customer…
1. Apigee Insights Anant Jhingran @jhingran 2. Agenda• What’s new in the world of Digital Transformation – change and context • New analytics capabilities needed…
1. Retention is KingUsers that stick around fromone time period to another. 2. “How do we acquiremore users?” 3. “How do we get better atkeeping the users wealready…