Magazines

Gestão de Redes - CLCEDaniel Lemos

Magazine’s History

A lot of magazines were published on the world, but The Gentleman’s Magazine is considered to have been the first general-interest magazine. First published in 1731, London, edited by Edward Cave under a name “Sylvanus Urban”, who was the first to use the term “magazine”, on the analogy of a military storehouse of varied materiel, originally derived from the Arabic makazin "storehouses".

The oldest consumer magazine still in print is The Scots Magazine, which was first published in 1739, though multiple changes in ownership and gaps in publication totaling over 90 years weaken that claim. Lloyd's List was founded in Edward Lloyd’s England coffee shop in 1734.

The various elements that contribute to the production of magazines vary wildly. Core elements such as publishing schedules, formats and target audiences are seemingly infinitely variable. Typically, magazines which focus primarily on current events are published weekly or biweekly. Magazines with a focus on specific interests may be published less frequently, such as monthly, bimonthly or quarterly. A magazine will usually have a date on the cover which often is later than the date it is actually published. Current magazines are generally available at bookstores and newsstands, while subscribers can receive them in the mail. Many magazines also offer a 'back issue' service for previously published editions.

Magazine’s History

magazines produced on a commercial scale are printed using a web offset process. The magazine is printed in sections, typically of 16 pages, which may be black-and-white, be in full color, or use spot color. These sections are then bound, either by stapling them within a soft cover in a process sometimes referred to as 'saddle-stitching', or by gluing them together to form a spine, a process often called 'perfect-binding'.

Some magazines are also published on the internet. Many magazines are available both on the internet and in hard copy, usually in different versions, though some are only available in hard copy or only via the internet: the latter are known as online magazines.

Most magazines are available in the whole of the country in which they are published, although some are distributed only in specific regions or cities. Others are available internationally, often in different editions for each country or area of the world, varying to some degree in editorial and advertising content but not entirely dissimilar.

Although similar to a magazine in some respects, an academic periodical featuring scholarly articles written in a more specialist register is usually called an "academic journal". Such publications typically carry little or no advertising. Articles are vetted by referees or a board of esteemed academics in the subject area.

Architecture & Design

Architectural Record

Editorial mix of design ideas and trends, building science, business strategies, exploration of key issues, news products and computer-aided practice.

News & Politics

Foreign Affairs

Most influential journal in geostrategy and defence policy areas. Published by New York based think tank - the Council on Foreign Relations.

Crime & Law

ABA Journal

Flagship magazine of the American Bar Association. Independent observer of the law and the legal profession.

Technology

21stcentury

British online science and technology magazine, covering everything from genetics and nanotechnology to cars and fashion.

Arts

Aesthetica

UK culture and arts magazine. Covers literature, visual arts, music, film and theatre.

Fashion

Adversus

Lifestyle magazine featuring fashion, beauty, dream cars, and travel.

Advantages

Magazines have a high rank of audience's accessibility. The environment of a magazine lends ability and creditability to the advertising many magazines claim that advertising in their periodical gives a product reputation. Clearly, an ad in chance would make an impact on business audiences, just as an ad in roll would make an impact on teenagers.Magazines have the longest life span in all the media. Some magazines, such as national geographic and clients reporters, are used a constant references and might never be redundant. In addition, magazines have high reach prospective because they passed along to family friends, customers, and colleagues.

Advantages

The most important part is that People also tend to read magazine at a slow rate, naturally over couple of days, so they offer an opportunity to use detailed copy. The magazine format also allows inspiration advertising Varity through multiple pages, interest and other features. The image quality of a magazine tends to outstanding because they are printed at high quality paper provides greater photo copy in both black and white colors. This production quality often reflects the editorial content. So these are the medium who gave us a lot of information regarding every field of life.

Disadvantages

A disadvantage is that magazines these days usually portray indecent images or values in the form of pictures of actresses and models etc. A little kid reading a fashion magazine might come across a lot of material that would not be suitable for him to read.

Conclusion

On this work I talked about magazines, their history, advantages and disadvantages. There are several types of magazines and they are very useful, even with all the disadvantages.