Page 1 RED BULLPage 2 ONLY DRINK TO SATIATE THE ENTIRE GLOBAL YOUTHPage 3 HOW DID RED BULL MAKE IT BIG!!Page 4 CONSUMER INTERPRETATIONPage 5 TARGET AUDIENCEPage 6 Page 7 STRATEGYPage 8 STRATEGYPage 9 ADVERTISINGPage 10 ADVERTISINGPage 11 ADVERTISINGPage 12 ADVERTISINGPage 13 pERSONAL MASS AND INTEGRAL COMMUNICATION CHANNELSPage 14 COMMUNICATION CHANNELSPage 15 COMMUNICATION CHANNELSPage 16 Page 17 TRUMP CARD:I.M.C. ANTI MARKETING STRATEGYPage 18 Page 19 DISCLAIMERCreated by: Prathmesh JoshiV.N.I.T. Nagpur