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How to use integrated marketing communication to improve your business.
21

Raghu red bull

Apr 14, 2017

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Marketing

RAGHU KUKATLA
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Page 1: Raghu red bull

How to use integrated marketing communication to

improve your business.

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Are you targeting on right things?

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Solution is “Redbull marketing strategies” .

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We go on premise accounts first.

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Clubs , where people are open to new things.

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Target college students .

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Target opinion leaders.

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Lots of free redbull energy drinks are

available at after party show.

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Aligns itself with wide variety of extreme

sports , athlets,teams,events.

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NO LIMIT TO CRAZINESS

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Annual flu tag “Redbull gives you wings”

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Annual event “Redbull Air Race”.

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Which makes an advertisement in news

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Redbull website.

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Traditional Advertising.

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“Redbull gives you wings”.

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Time comes to grand

finale

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IMC STRATEGY.

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.

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DISCLAIMER. Created by k. raghu, NIT JSR,

during a marketing internship by Prof. Sameer Mathur, IIM

Lucknow