Transcript

HUG Boston July 21st, 2011 #HUGS2011

Mark Roberge

VP of Sales, HubSpot

@markroberge

22%

135%

0%

20%

40%

60%

80%

100%

120%

140%

160%

Did Not Attend Attended HUGS 2010

http://bit.ly/hugs2011 & http://bit.ly/ims2011

Companies who attend HUGS get 113% more leads.

Incre

ase

in

Le

ad

s

+ HUGS

3 Days of Marketing AWESOMENESS

IMS

http://bit.ly/hugs2011 & http://bit.ly/ims2011

Discount Code: Q3HUG Get 20% Off

September 14-16, 2011 Sheraton Boston

How Inbound Marketers Grow

OUTBOUND MARKETING

• Direct Mail • Cold Calls • Trade Shows

MOFU

TOFU

TOFU ADOPTION

• Social Media • SEO • Blogging

MOFU

TOFU

How Inbound Marketers Grow

MOFU ADOPTION

• Landing Pages • Lead Nurturing • Email Marketing • Lead Intelligence

MOFU

TOFU

How Inbound Marketers Grow

ADVANCED MOFU ADOPTION

• Advanced Landing Pages • Advanced Lead Nurturing • Advanced Analytics Convert

Leads Faster and at a Higher

Rate

MOFU

TOFU

How Inbound Marketers Grow

Double Down on Customer Voice

Ideas.HubSpot.com

HubSpot Services and App Marketplace

HubSpot App Marketplace: Facebook Welcome App Generate more Facebook Fans

Convert Fans into Leads and Customers

77,999 Views

21,616 Likes

3,795 Leads

28%

18%

HubSpot App Marketplace: Zerys’ Content Marketplace

Blog articles, eBooks, etc. written by professionals

$15 - $20 per blog article

3,600 writers, 1,400 buyers, 34,000 titles purchased

HubSpot Hackathon

Get engineers to build your app idea!

Friday, September 16th at 5:30 PM (Location TBD)

+ HUGS

3 Days of Marketing AWESOMENESS

IMS

http://bit.ly/hugs2011 & http://bit.ly/ims2011

Discount Code: Q3HUG Get 20% Off

September 14-16, 2011 Sheraton Boston

QUESTIONS

Mark Roberge

VP of Sales, HubSpot

@markroberge

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