HUG Boston July 21 st , 2011 #HUGS2011 Mark Roberge VP of Sales, HubSpot @markroberge
Boston HubSpot User Group
Aug 20, 2015
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HUG Boston July 21st, 2011 #HUGS2011
Mark Roberge
VP of Sales, HubSpot
@markroberge
22%
135%
0%
20%
40%
60%
80%
100%
120%
140%
160%
Did Not Attend Attended HUGS 2010
http://bit.ly/hugs2011 & http://bit.ly/ims2011
Companies who attend HUGS get 113% more leads.
Incre
ase
in
Le
ad
s
+ HUGS
3 Days of Marketing AWESOMENESS
IMS
http://bit.ly/hugs2011 & http://bit.ly/ims2011
Discount Code: Q3HUG Get 20% Off
September 14-16, 2011 Sheraton Boston
How Inbound Marketers Grow
OUTBOUND MARKETING
• Direct Mail • Cold Calls • Trade Shows
MOFU
TOFU
TOFU ADOPTION
• Social Media • SEO • Blogging
MOFU
TOFU
How Inbound Marketers Grow
MOFU ADOPTION
• Landing Pages • Lead Nurturing • Email Marketing • Lead Intelligence
MOFU
TOFU
How Inbound Marketers Grow
ADVANCED MOFU ADOPTION
• Advanced Landing Pages • Advanced Lead Nurturing • Advanced Analytics Convert
Leads Faster and at a Higher
Rate
MOFU
TOFU
How Inbound Marketers Grow
Double Down on Customer Voice
Ideas.HubSpot.com
HubSpot Services and App Marketplace
HubSpot App Marketplace: Facebook Welcome App Generate more Facebook Fans
Convert Fans into Leads and Customers
77,999 Views
21,616 Likes
3,795 Leads
28%
18%
HubSpot App Marketplace: Zerys’ Content Marketplace
Blog articles, eBooks, etc. written by professionals
$15 - $20 per blog article
3,600 writers, 1,400 buyers, 34,000 titles purchased
HubSpot Hackathon
Get engineers to build your app idea!
Friday, September 16th at 5:30 PM (Location TBD)
+ HUGS
3 Days of Marketing AWESOMENESS
IMS
http://bit.ly/hugs2011 & http://bit.ly/ims2011
Discount Code: Q3HUG Get 20% Off
September 14-16, 2011 Sheraton Boston
QUESTIONS
Mark Roberge
VP of Sales, HubSpot
@markroberge
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