B2B Marketing in 2014 - What's Changing? Joel Harrison, B2B Marketing
Post on 21-Oct-2014
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Editor-in-Chief @ B2B Marketing, Joel Harrison, sets the scene for The Future of B2B Marketing Web Strategy by exploring some of the key trends impacting the industry.
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B2B marketing in 2014:
Where are we now?
Key factors defining the shape of B2B in 2014
By Joel Harrison
Editor-in-chief, B2B Marketing
To boldly go…
www.b2bmarketing.net
About B2B Marketing Our content journey
1. The recession is over (or so it seems)
2. We are all now compulsive content consumers
3. Marketing is the future… sales is the past
4. Coming to a workplace near you: Generation Y
5. The digital switchover has only just begun
Thanks for listening.
“There has never been a better time to be a B2B marketer”
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