1. Agenda for this morning • Welcome – Jon Cano-Lopez; CEO at REaD Group • AdSmart, A New Media for Charities - Daniel Stephenson; AdSmart Controller (Strategic Alliances)…

1. The importance of acquiring new donors Michelle de Souza Head of CRM & Group Database 2. Channels to Market Channel Reach in 13/14 Change on previous year SMS 5.8m…

Slide 1 Copyright © 2012 Pearson Canada Inc.14 - 1 Direct and Online Marketing Chapter 14 Slide 2 Copyright © 2012 Pearson Canada Inc.14 - 2 1.Direct marketing and its…

Slide 1 Direct / Online marketing 17 Marketing Strategy in the Digital Age E-business: uses electronic means and platforms to conduct business. Marketing Strategy in the…

Chapter 12 Promotion Mix: Communicating Customer Value Copyright 2007, Prentice Hall, Inc. Samsung: http://www.youtube.com/watch?v=qXpVhTiePHQ&feature=PlayList&p=9326466B81B9D840&index=4…

STRATEGIC MANAGEMENT TABLE OF CONTENTS TOPICS PAGE NO. Dedication i Acknowledgement ii Executive Summary iii Table Of Content iv CHAPTER 1 Introduction to Leadership Styles…

Chapter 4 1 Chapter 4 Marketing Research 1 What Language Do We Speak? English Words Pram Nappy Solicitor Pillar Box Lorry Smalls Turf Accountant Gangway Sweet Lift Let Fortnight…

Promotion Mix Promotion Mix by Suwattana Sawatasuk The specific blend of promotion tools that the company uses to persuasively communicate customer value and build customer…

Telephone sales What is it？？？ By phone, with clients to achieve contact, thus with customers to establish trust relationship resource 3 telephone sales mode ADIA system…