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1 ACKNOWLEDGEMENT Presenting a Summer Training project of this type is an arduous task, demanding a lot of time. I cannot in full measure appreciate and acknowledgement the…
Integrated Marketing Communication Strategy Learning Goals 1. Name and define the five tools of the marketing communications mix 2. Discuss the process and advantages of…
|THE IMPACT OF ADVERTISEMENT OF CONSUMER GOODS ON CUSTOMERS BRAND PREFERENCE} UNDER THE GUIDANCE OF PROF. NARAYAN PRASAD BY CHANDRIMA DUTTA OBJECTIVES: A study on the impact…
CHAPTER XIV The Communication of Customer Value and Integrated Marketing Communications Strategy INTEGRATED MARKETING COMMUNICATION STRATEGY I. Marketing Communication Mix…
Advertising Effectiveness The objectives of all business are to makes profits and a merchandising concern can do that by increasing its sales at remunerative prices. This…
Presentation topic ::::: MARKETING PLAN OF AIRBLUE Subject: ::: The marketing of services Enjoy The Difference Freedom, Flexibility And Savings. To provide exceptional customer…
PROMOTION OF CLASSMATE EXERCISE COPIES & IDEAS FOR INDIA CAMPAIGN A Project by Debojyoti Ghosh INTRODUCTION As part of our B.Com( Marketing) curriculum we were required…