Spectrum Society for Healthcare Strategy and Market Development® November/December 2013 MedStar Health: Sports Sponsorships as Part of the Brand Strategy Healthcare organizations…
Slide 1 Mel Poole [email protected] (704) 947-1894 www.SponsorLogic.com Tap into the Rising Flood Of Sponsorship Revenue with Mel Poole Club Managers Association of America…
Slide 1 Leveraging Sports Brands through Sponsorship-Linked Marketing MKT 3865 Dr. Don Roy Slide 2 Dimensions of Sports Marketing 1.Marketing of Sports- Marketing activities…
Ninth Annual IEG / Performance Research Sponsorship Decision-Makers Survey VII. PROPERTY PERCEPTIONS p. 50 Table of Contents I. METHODOLOGY p. 3 III. ASSERTIONS p. 10 IV.…