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1. Part 5: Distribution Decisions Marketing Channels and Supply Chain Management Direct Marketing and Marketing Resellers: Retailers and Wholesalers 2. Chapter 13 Marketing…

Chapter 13 Marketing Channels and Supply Chain Management Principles of Contemporary Marketing Kurtz & Boone.
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Slide 1Chapter 13 Marketing Channels and Supply Chain Management Principles of Contemporary Marketing Kurtz & Boone Slide 2 CHAPTER 13 Marketing Channels and Supply Chain…

Copyright © 2006 by South-Western, a division of Thomson Learning, Inc. All rights reserved. Part 5: Distribution Decisions 13.Marketing Channels and Supply.
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Slide 1Copyright © 2006 by South-Western, a division of Thomson Learning, Inc. All rights reserved. Part 5: Distribution Decisions 13.Marketing Channels and Supply Chain…

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1.Part 5: Distribution Decisions Marketing Channels and Supply Chain Management Direct Marketing and Marketing Resellers: Retailers and Wholesalers 2. Chapter 13 Marketing…

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1. Part 5: Distribution Decisions Marketing Channels and Supply Chain Management Direct Marketing and Marketing Resellers: Retailers and Wholesalers 2. Chapter 13 Marketing…

A Longitudinal Study of Logistics Strategy
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JOURNAL OF BUSINESS LOGISTICS, Vol. 31, No. 1, 2010 217 A LONGITUDINAL STUDY OF LOGISTICS STRATEGY: 1990-2008 by Michael A. McGinnis The Pennsylvania State University—New…

Chapter 14 © 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole.
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Slide 1Chapter 14 © 2014 Cengage Learning. All Rights Reserved. May not be scanned, copied or duplicated, or posted to a publicly accessible website, in whole or in part.…

Chapter Objectives Marketing Channels and Supply Chain Management CHAPTER 13 1 2 4 7 8 Describe the types of marketing channels and the roles they play.
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Slide 1 Chapter Objectives Marketing Channels and Supply Chain Management CHAPTER 13 1 2 4 7 8 Describe the types of marketing channels and the roles they play in marketing…

Part 5: Distribution Decisions
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Part 5: Distribution Decisions Marketing Channels and Supply Chain Management Direct Marketing and Marketing Resellers: Retailers and Wholesalers Chapter 13 Marketing Channels…

Marketing Channels and Supply Chain Management
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PowerPoint Presentation Marketing Channels and Supply Chain Management 1 Chapter 14 © 2014 Cengage Learning.  All Rights Reserved.  May not be scanned, copied or…

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