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Technology HTM2121--travel agent

1. HTM 2121TOURISM AND HOSPITALITY MARKETINGSEM006 Group DTRAVEL AGENT- LOCAL TOURSun Green Ltd Ng Tak Fong Tracy 11134286D Ng Wu Melody 11088299DPang Cho Yi Josie 11251185DTang…

Marketing Chapter16

1. Sales Promotion16McGraw-Hill/Irwin Copyright © 2009 by The McGraw-Hill Companies, Inc. All rights reserved. 2. Sales Promotion“A direct inducement that offers an extravalue…

Marketing Chapter 16 Presentation

1. Promotional Strategy MKT4230 Sales Promotion Patricia Knowles, Ph.D. Associate Professor Clemson University 1 2. 2 Promotional Strategy MKT4230 2 Sales Promotion This…

Documents Advertising as Persuasion Chapter 10. Your Experiences Have you done something primarily because of....

Slide 1Advertising as Persuasion Chapter 10 Slide 2 Your Experiences Have you done something primarily because of the ad you saw( e.g., bought the offering, talked about…

Documents Promotion Promotion is any form of communication used to inform, persuade, or remind people about an...

Slide 1Promotion Promotion is any form of communication used to inform, persuade, or remind people about an organizations goods, services, image, ideas, community involvement,…

Documents 1. 2 Objectives Describe the role of promotion. List three goals of promotion. Describe how the...

Slide 11 Slide 2 2 Objectives Describe the role of promotion. List three goals of promotion. Describe how the communication process works in promotion. Explain the difference…

Business Chapter16a

1. Sales Promotion 2. Learning Objectives • To understand the role of sales promotion in a company’s integrated marketing communications program and to examine why it…

Business Simply ACM Multimedia Conference_nov2010_Florence

1.     Putting you first for online advertising www.simply.com DATA-DRIVEN BEHAVIOURAL ALGORITHMS ACM MULTIMEDIA CONFERENCE 2010 FLORENCE 2.  …

Marketing Degtalizer | Online Ads [Presentation]

The Evolution of Advertising Info graph • 2011 To 2013 (86.4billion To 117.6billion ) But in 2014 Internet Ad Spend To Reach $121B what is online advertising • Online…

Documents 1 Chapter 6 How Advertising Works. 2 Learning Objectives Review consumer behavior Understand the...

Slide 11 Chapter 6 How Advertising Works Slide 2 2 Learning Objectives Review consumer behavior Understand the basic human communication process. Learn about what advertising…