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Marketing Concepts Dr.Sita Mishra Learning Objectives Understand the new economy. Learn the tasks of marketing. Become familiar with the major concepts and tools of marketing.…

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Hero Honda MARKETING AND ITS CONCEPTS Marketing is more than any other business function that deals with customers. Creating customer value and satisfaction are at the very…

Documents Marketing

Chapter 1 Marketing in a Changing World: Creating Customer Value and Satisfaction Road Map: Previewing the Concepts Define what marketing is and discuss its core concepts.…

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Business Lecture 1

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