Block: Basics of Sales Management I Ch-2 Personal Selling Chapter 2 Personal Selling Copyright © 2010, S L Gupta 2-1 Sales and Distribution Management Text & Cases (2nd…

Block: Basics of Sales Management I Ch-2 Personal Selling Chapte 2 r Personal Selling Copyright © 2010, S L Gupta 2-1 Sales and Distribution Management Text & Cases…

1. Prepared by-Prepared by- Sheik Mohammed NowheedSheik Mohammed Nowheed IInd Sem MBAIInd Sem MBA SIT MangaloreSIT Mangalore 2. Marketing ConceptsMarketing Concepts Marketing…

1. MODULE-1 2. What is Promotion ?A specific combination of promotional methodsused for one product or a family of products. 3. Elements of the Promotion MixAdvertisingIngredientsof…

Personal Selling, Sales Management, & Direct Marketing * Chapter Objectives role of personal selling within the promotion mix steps in personal selling process role of…

Personal Selling, Sales Management, & Direct Marketing * Chapter Objectives role of personal selling within the promotion mix steps in personal selling process role of…