A SEMINAR REPORT On “SERVICE MARKETING MIX” Submitted By for the Partial Fulfillment of the Requirement for the Award of the Degree of Master of Business Administration…

PRINCIPLES OF MARKETING-106 BBA (MGT)-RU THE ANIRBAN ACHETAN AUGNI -1- E-mail: [email protected] PRINCIPLES OF MARKETING-106 BBA (MGT)-RU BBA (pursuing) Department of Management…

1. Marketing 2. Learning Objectives What is Marketing? What is the marketing mix? What is branding? What is public relations (PR) What is advertising? What…

1. Price determination and managerial objectives. Generic pricing strategies. Pricing and the competitive environment. The marketing mix and the product life cycle. The economics…

1. MICROMAX …nothing like anything 2. MOBILE INDUSTRY 3. MICROMAX 4. MICROMAX 5. PRODUCTS OF MICROMAX 6. PRODUCT EVOLUTION : 7. PRODUCT EVOLUTION… 8. QUIZ 9. PRICING…

1. Gloria Jean’s Coffees 2. History of Coffee  The history of coffee goes at least as far back as the 13th century with a number of myths surrounding its first use.…

1. By Henry Foster, Max Hubbard & Elliot Smythe 2. Who, What, When, Where and Why Our app is aimed at internet consumers and allows them to review products and to see…

1. UNIT - II 2. Key Elements of Services Marketing  Product – Pricing - Communication Mix  Distribution – People –Physical Evidence – Process  Positioning…

1. MARKETING MIXPresented by:Atul GautamHead & Asst. Prof. MBA DepartmentDelhi Institute of Technology & Management 2. Definition: MARKETINGThe Chartered Institute…

1. Marketing Management - Pricing Policies at Satyam Infoway1 2. Introduction… Satyam - One of India’s leading integrated Information Communications Technology companies.…