Slide 1Newspapers drive web traffic 1 Summary of effectiveness test findings Slide 2 2 Newsbrands dual platform ideal for driving web traffic Newspapers (both print and online…
1. The Proof 1 The business case for newspaper advertising as part of the media mix 2. 2 Adding brand-led newspaper advertisements significantly enhanced responses to TV,…
Click to edit Master title style The Proof 1 The business case for newspaper advertising as part of the media mix 2 Adding brand-led newspaper advertisements significantly…