Documents Newspapers drive web traffic 1 Summary of effectiveness test findings.

Slide 1Newspapers drive web traffic 1 Summary of effectiveness test findings Slide 2 2 Newsbrands dual platform ideal for driving web traffic Newspapers (both print and online…

News & Politics Newsworks Capital One effectiveness

1. The Proof 1 The business case for newspaper advertising as part of the media mix 2. 2 Adding brand-led newspaper advertisements significantly enhanced responses to TV,…

Documents The Proof

Click to edit Master title style The Proof 1 The business case for newspaper advertising as part of the media mix 2 Adding brand-led newspaper advertisements significantly…