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Marketing Multi-touch Attribution for Companies with Sales Teams

Whether you are a digital marketing newbie or pro, this guide will make you a multi-touch attribution superstar in your organization. It includes: - Why multi-touch attribution…

Marketing Why Digital Marketing Should Be Half-man, Half-machine

1. • Set up the contrarian view: MA industry claims and what’s wrong with them (Mike) • The emerging role of telesales nurturing, not yesterday's 'appointment…

Technology 02 GoMeasure (sg and kl) - keynote - john jersin - google.ppt

1. Re-thinkingMeasurementand AttributionJohn JersinProduct Manager, Google 2. In the last 15 months... Background•  The mobile internet is today’s main driver of growth…

Marketing Fast Facts: Marketing and Sales

1.FAST FACTS Latest Sales & Marketing Stats 2. MARKETING AUTOMATION Businesses that use marketing automation to nurture prospects experience a 451% increase in qualified…

Technology Ga-Konferenz-2011 Clancy Childs_Improving your business with GA

1. 3 Things to Do With Google AnalyticsGoogle Analytics Konferenz, Wien, September 29th 2011Clancy ChildsEMEA Manager, Google AnalyticsGoogle Confidential and Proprietary…

Marketing Splash's 12 Days of Digital Marketing Tips

1. Splash Omnimedia’s12 Days of Digital Marketing Tips Who needs a bunch of birds, nobles, and musicians, when you can have 12 days’ worth of digital…

Marketing Content Marketing - ROADMAP TO SUCCESS

It Takes Relevance To be effective, content must be timely, relevant and fill a real needâ answering the key WIFM (whatâs in it for me) question for the reader. It Takes…

Documents NEW CLIENT ACQUISITION.HOW-TOS.FEBRUARY 26 2015.V1

1. The New Client Acquisition Process BUILDING SUSTAINABLE RESULTS 1 The How-To Section 2. The New Client Acquisition Process Managing Market and Relationship Strategies…

Data & Analytics Williams mark

1. AUGUST 5-7, 2015 THE VENETIAN | LAS VEGAS Presented By: Presented by Mark Williams Chief Sales Officer Brokers International For financial professional use only – not…

Business Egencia's Three Big Wins with Marketo - Jeff Shearer

Slide 1 Egenciaâs Three Big Wins with Marketo Jeff Shearer Acquisition Marketing Manager, Egencia Page â¹#⺠© 2014 Marketo, Inc. #MKTGNATION14 Trusted Brands 31…