Documents AIDA

AIDA DAGMAR SOSTT +4Ms SOSTAC Russell Colley (1961) developed a model for setting advertising objectives and measuring the results. This model was entitled ¶Defining Advertising…

Education Religion

1. RELIGIONProf. M. Lakshmipathi Raju 2. * Belief in Supernatural beingCharacteristics:* Sacred, Holy* Fear, Happiness* Rituals* Moral ImplicationReligion 3. Three Aspects:*…