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Documents IMC-Integrated Marketing Communication

Promotion: Integrated Marketing Communication (IMC) Matta Fair 12-14 Mac 2010 PWTC, Kuala Lumpur  The MATTA FAIR debut in 1991 as an annual event with 80 booths and a…

Business Life Long Learning in MSUmalaysia

1. The University of ChoiceW welcome to Management & Science University 2. The University of ChoiceThe Best Practices for Creating Customer Loyalty Across Multi-Channels…

Documents Chapter 12-Lovelock Chapter 7-Zeithaml. Loyalty Defector Zero Defection Rate.

Slide 1 Chapter 12-Lovelock Chapter 7-Zeithaml Slide 2  Loyalty  Defector  Zero Defection Rate Slide 3 Increased purchase by some customers New customers Lost Customers…