DISTRIBUTION NETWORK Introduction….. l l l l l Hindustan Unilever Limited (‘HUL’), formerly Hindustan Lever Limited (it was renamed in late June 2007 as HUL). India's…
PROJECT REPORT ON “INTEGRATED MARKETING COMMUNICTION OF LUX SOAP BY HINDUSTAN UNLEVER LIMITED” Submitted by Lalit Kothari 17028 Ravi Kumar 17041 Soniya Yadav 17048 Faculty…
Excerpts Oriflame India Pvt. Ltd. (Oriflame) Swedish cosmetics major Oriflame Cosmetics entered the Indian market towards the end of 1996 and was credited with introducing…
1. If your dream is to become a successful entrepreneur, join Hindustan Unilever Network ! 2. O ur purpose is to meet the EVERYDAYneeds of people everywhere to anticipate…
INTRODUCTION SRM University 1 AMARRAJA BATTERIES LIMITED 1. INTRODUCTION In Indian situation on an average approximately 60, 70% of the total product cost is contributed…
ROLE OF DISTRIBUTION CHANNEL IN FMCG • Distribution channel (also known as marketing channel) Distribution (or placement) is one of the four aspects of marketing. A distributor…