1. MODERNMODERN MARKETINGMARKETING CONCEPTSCONCEPTS 2. The term Green marketing came intoThe term Green marketing came into prominence in the late 1980s and earlyprominence…
1. Presented by:- Nand kishor 2. CONTENT• Definition• Introduction• Why Green Marketing• Green Aspects in Services• Benefits Of Green Marketing• Green Marketing…
SUSTAINABILITY MARKETING PRIMER A note from the editor – I derive immense pleasure to launch first edition of the magazine ‚Sustainability Marketing Primer‛ and to…