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Marketing Buzzkill - What Matters and What Doesn't in B2B Technology Marketing

1. BUZZKILL What Matters (and What Doesn’t) in B2B Tech Marketing 2. A 2006 study by Jakob Neilsen found that 77% of visitors to a website do not scroll past THE FOLD.…

Marketing ADTRAN Channel Webinar - The Hunt for the Coveted "A" Lead

1. The Hunt for the Coveted A Lead Adapting Your Pipeline to Marketing’s New Dynamics ADTRAN Channel Webinar – June 2, 2014 2. 2© 2005 Paramount Pictures // 2013 IDC…

Marketing Adapting Your Pipeline to Marketing’s New Dynamics

1. The Hunt for the Coveted ‘A’ Lead Adapting Your Pipeline to Marketing’s New Dynamics 2. 2© 2005 Paramount Pictures // 2013 IDC Sales Enablement Overview 57% of…

Business Re:Engage: Accelerating Sales Pipeline w/ Marketing's New Dynamics

1. Re:Engage Accelerating Your Pipeline through Marketing’s New Dynamics 2. © 2005 Paramount Pictures // 2013 IDC Sales Enablement Overview 57% of B2B customers feel that…