1. Cola Wars ContinueCoke and Pepsi in 2006 Presented by- TEAM 6 2. War over $66bn CSD industry lasted from 1975-mid1990s 3. New Challenges Cola wars continued into the 21st…
1. Economics of the US Carbonated Soft Drink(CSD) Industry• Americans consumed 23 gallons of CSDs annually in 1970• Consumption grew by 3% per year over the next 3 decades•…