1. Effects of cultural differences on international business 2. INTRODUCTION • The number of companies operating internationally is growing constantly. • he world is…
1. Consumer Behaviour A presentation on strategic marketing models By Group 1 2. Group MembersSameer Sanghani Neha Chaudhary Atit Shah Deesa KamdarJoanna Barsey Sagar Thukral…
ROLES OF BUYING People might play many roles in buying decision .mainly there are five initiator ,influencer ,decider ,buyer and user . INTITATION The person who first suggest…
[email protected] Page 1 Introduction to Consumer Behaviour The behaviour that consumers display in searching for, purchasing, using, evaluating, and disposing of…