Slide 1 Copyright 2008 Prentice Hall Publishing 1 Chapter 8: Guerrilla Marketing Plan Building a Powerful Marketing Plan Slide 2 Copyright 2008 Prentice Hall Publishing 2…
Slide 1 MAN 470 – Berk TUNCALI 1 Slide 2 Building a Guerrilla Marketing Plan Marketing The process of creating and delivering desired goods and services to customers. Involves…