Backward Integration GLOBAL BUSINESS STRATEGY - 2  Not only a bookseller but also publisher  Earlier:  Bookseller use to set the prices  Limits the amount Amazon…

In today’s world, simply posting on social channels is no longer enough. Brands need to find innovative ways to reach new customers and increase awareness. Leading brands…

Presentation done at Defcon 17 covering how mobile phones could be abused using various methods.

High Level overview of PPC Marketing

Key FindingsMay 16, 2012 www.svb.com/startup-outlook-2012/ Speakers Jeff Clavier, Founder & Managing Partner, SoftTech VC Mary Dent, General Counsel & Head…

The Power of Social Media in Marketing and Public Relations The Power of Social Media in Marketing and Public Relations Dr. Curtis R. Rogers, Communications Director South…

OpenSocial: Open for Business Agenda OpenSocial intro and status OpenSocial Platforms: Google Platforms: Orkut, IGoogle, Friend Connect hi5 Platform MySpace Platform imeem…

Slide 1 From viral video Cadbury chocolate charmer Cadbury's 'Chocolate Charmer' campaign was tracked by the Media Efficiency Panel Source: www.marketingmagazine.co.uk…

In the fall of 2012 AOL launched the private beta of Alto – a re-imagining of the inbox for today’s modern world. This is the behind-the-scenes story of how Alto came…