Reaching the In-Market Automotive Consumer

Managing Online Communities

The Social Web, Crisis Response & Reputation Rejuvenation in the Automotive Industry By: Christopher Barger Director, Global Social Media, General Motors Twitter: @cbarger…

Presented on March 16, 2009 during a SxSW Interactive panel. On the panel were Karen Kaushansky, User Experience Designer, Tellme; Jason Kriese, UX Program Manager, Microsoft;…

Social CRM is a big challenge for 'traditional' CRM professionals and the automotive industry is one of those which can benefit from it the most. Social CRM has…

This is a webinar I attended that has up-to-the-minute stats about online influence of car buyers. AutoTrader and Polk did the study and Automotive News hosted the webinar…