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Documents Introduction to Advertising

Introducti on to Advertisin g 1 Outline • • • • • The mandate for effectiveness What makes an ad effective? The world of advertising The five players of advertising…

Documents Advertising ASSAD SAROBI MBA (Finance) M.Sc ( Economics)

ADVERISING Advertising Advertising ASSAD SAROBI MBA (Finance) M.Sc ( Economics) ADVERTISING Advertising. is creating a message and sending it to some one, hoping they will…

Documents Advertising Principles

Advertising Principles Advertising paid persuasive communication that uses non-personal mass media â as well as other forms of interactive communication â to reach broad…

Documents Introduction to Advertising. Five Basic Components of Advertising Advertising is a paid form of...

Slide 1Introduction to Advertising Slide 2 Five Basic Components of Advertising Advertising is a paid form of communication. The sponsor is identified. Advertising tries…