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Page 1: The Psychology of Innovation

The Psychology of Innovation

What is it?Why Does it

Matter?

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The Innovation Imperative

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Innovation in an unknown Future

Globalization, Political-Economic Emergence,

Change, Uncertainty…..

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Power of Innovation “Innovation is probably the single biggest

factor determining who succeeds and who fails anywhere in the world.” – Nick Donofrio, IBM Corporation

"Innovation is the specific instrument of entrepreneurship…the act that endows resources with a new capacity to create wealth."  – Peter Drucker

“ Innovation distinguishes between a leader and a follower .”  Steve Jobs

“ Innovation is the central issue in economic prosperity.” Michael Porter

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Terminology What is innovation?

Innovation IS NOT invention

Innovation IS NOT creativity

Innovation IS NOT any new idea

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Defining Innovation

Ideas that change behavior

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A Few Examples

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A Few Examples

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A Few Examples

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Two Faces of Innovation

Idea CREATION

Idea ADOPTION

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Idea Creation: Core Questions

How the Mind Works

How the Brain Works

Social & Environmental Facilitation

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Reorienting

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Pink’s Principles R-Directed versus L-Directed Thinking

Abundance, Asia, Automation Cheaper? Faster? Demand?

Ages of Man:

Agriculture

Industrial

Information

Conceptual

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Six Senses

DESIGN STORY SYMPHONY EMPATHY PLAY MEANING

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Idea Generation: Role of Genius

NOT

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If not genius, then…?

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If not genius, then…? Gladwell: Success as …

Luck of opportunity:BackgroundKnowledge and Skill acquisitionEffort

Kivy “…getting good ideas cannot be taught, cannot be explained, cannot be methodized, and is an intensely personal matter…”

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Unconscious Inference

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Idea Creation: Obstacles

Beliefs Situational Barriers Environmental Barriers Paradigm Blindness &

Disciplinarity Ideologies

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Idea Creation: Personality

Thinking

Perseverance

Curiosity

Creativity

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What makes a Good Idea?

Example of one feature of a good idea: Elegance

Symmetry Seduction Sustainability Subtraction

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Higher Education Institutional Constraints

Fragmented organization Conservative Values: Inertia Bloated Bureaucracy 1950’s Management Conflicting missions

Pedagogy Content delivered to Passive Receptacles Uniformed opinion trumps evidence

Curriculum ‘State of the Art for 1960!

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