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The Psychology of Innovation What is it? Why Does it Matter?
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The Psychology of Innovation

Feb 22, 2016

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The Psychology of Innovation. What is it? Why Does it Matter?. The Innovation Imperative. Innovation in an unknown Futur e. Globalization, Political-Economic Emergence, Change, Uncertainty…. Power of Innovation. - PowerPoint PPT Presentation
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Page 1: The Psychology of Innovation

The Psychology of Innovation

What is it?Why Does it

Matter?

Page 2: The Psychology of Innovation

The Innovation Imperative

Page 3: The Psychology of Innovation
Page 4: The Psychology of Innovation

Innovation in an unknown Future

Globalization, Political-Economic Emergence,

Change, Uncertainty…..

Page 5: The Psychology of Innovation

Power of Innovation “Innovation is probably the single biggest

factor determining who succeeds and who fails anywhere in the world.” – Nick Donofrio, IBM Corporation

"Innovation is the specific instrument of entrepreneurship…the act that endows resources with a new capacity to create wealth."  – Peter Drucker

“ Innovation distinguishes between a leader and a follower .”  Steve Jobs

“ Innovation is the central issue in economic prosperity.” Michael Porter

Page 6: The Psychology of Innovation

Terminology What is innovation?

Innovation IS NOT invention

Innovation IS NOT creativity

Innovation IS NOT any new idea

Page 7: The Psychology of Innovation
Page 8: The Psychology of Innovation

Defining Innovation

Ideas that change behavior

Page 9: The Psychology of Innovation

A Few Examples

Page 10: The Psychology of Innovation

A Few Examples

Page 11: The Psychology of Innovation

A Few Examples

Page 12: The Psychology of Innovation

Two Faces of Innovation

Idea CREATION

Idea ADOPTION

Page 13: The Psychology of Innovation

Idea Creation: Core Questions

How the Mind Works

How the Brain Works

Social & Environmental Facilitation

Page 14: The Psychology of Innovation

Reorienting

Page 15: The Psychology of Innovation

Pink’s Principles R-Directed versus L-Directed Thinking

Abundance, Asia, Automation Cheaper? Faster? Demand?

Ages of Man:

Agriculture

Industrial

Information

Conceptual

Page 16: The Psychology of Innovation

Six Senses

DESIGN STORY SYMPHONY EMPATHY PLAY MEANING

Page 17: The Psychology of Innovation

Idea Generation: Role of Genius

NOT

Page 18: The Psychology of Innovation

If not genius, then…?

Page 19: The Psychology of Innovation

If not genius, then…? Gladwell: Success as …

Luck of opportunity:BackgroundKnowledge and Skill acquisitionEffort

Kivy “…getting good ideas cannot be taught, cannot be explained, cannot be methodized, and is an intensely personal matter…”

Page 20: The Psychology of Innovation

Unconscious Inference

Page 21: The Psychology of Innovation

Idea Creation: Obstacles

Beliefs Situational Barriers Environmental Barriers Paradigm Blindness &

Disciplinarity Ideologies

Page 22: The Psychology of Innovation

Idea Creation: Personality

Thinking

Perseverance

Curiosity

Creativity

Page 23: The Psychology of Innovation

What makes a Good Idea?

Example of one feature of a good idea: Elegance

Symmetry Seduction Sustainability Subtraction

Page 24: The Psychology of Innovation
Page 25: The Psychology of Innovation

Higher Education Institutional Constraints

Fragmented organization Conservative Values: Inertia Bloated Bureaucracy 1950’s Management Conflicting missions

Pedagogy Content delivered to Passive Receptacles Uniformed opinion trumps evidence

Curriculum ‘State of the Art for 1960!

Page 26: The Psychology of Innovation