2.
The most important Original Equipment Manufacturers (OEMs) are
already operating in Mexico, including some Japanese
companies.
It is an export oriented industry, with important clusters in the
country.
New processes are taking place in Mexico (engineering, product
design, testing and R&D).
Mexico has competitive advantages for the industry (geographic
postion, supply chain, logistics, human capital, etc.)
3. Now, coming onto the major companies and its market share
4. ANY GUESS??????
5. 6. 7. 8. 9. Manufacturer Market share (%)
GM23.6
Nissan 21.6
Ford16.4
Volkswagen16.3
10. Mexico is one of the largest auto producers in the world with
considerable potential.
11. Automotive companies and their suppliers are intensifying the
transfer of their production to Mexico.
This is a result of the restructuring process of the automotive
industry in North America to reduce production cost.
Until a few years ago, China and other low-cost countries had
attracted investments for the production of auto parts.
This trend changed radically from 2008, when the oil price hiked
significantly and the U.S. dollar depreciated against foreign
currencies. Mexico continues to be an attractive place for
production thanks to the competitiveness of its manufacturing
sector, low shipping cost and stable exchange rate.
12. THANK YOU