“MANA” A VALUES BASED APPROACH
TO LEADERSHIP AND TO LEADERSHIP AND SUSTAINABILITY
FILEX 2011
ADULT FITNESS CLUB PARTICIPATION IS
PREDICTED TO GROW OVER NEXT 20 YEARS
30
40
50
60
%
US ADULT CLUB PARTICIPATION 1945-2045
0
10
20
1960 1970 1980 1990 2000 2010 2020 2030 2040
Years
THE BIG TRENDS: HEALTH, COMMUNITY AND EXERTAINMENT Health club attendance has become the
biggest adult “sport” in the Western
World. But we have traditionally lacked World. But we have traditionally lacked
the excitement and social engagement
of sports, and behaved more as gyms
than as true health clubs. The faster we
can change that, the bigger our future!
Between 2006-2016 the cost of the American health system will almost double to $4.1 trillion per year*.It seems that our health is
GYMS OR HEALTH CLUBS?
It seems that our health is deteriorating at almost as quickly as these costs are increasing. The current system clearly isn’t working -there’s got to be a better way!
*2006 US Treasury report
VUCA - A WORLD OF
CHANGE
• Volatility • Uncertainty • Complex • Complex • Ambiguity
VUCA FOR CLUB
OWNERS
• Finance • Competition • Staffing and Member Needs• Staffing and Member Needs• Equipment/No Equipment
VUCA FOR CLUB
STAFF
• Pay structures• Job security• Job security• Skills training• Job description
VUCA FOR CLUB
MEMBERS
• Club Selection • Staff Consistency• Staff Consistency• Exercise Prescription• Nutrition Advice
LEADERSHIP IN A
WORLD OF CHANGE • Constant focus to set path toward “true”
north• Requires a style of leadership that meets
both the challenges of a rapidly changing both the challenges of a rapidly changing environment and the need to emotionally engage everyone within the organization
• Must inspire and nurture others
MANA LEADERSHIP IS LEADING WITH
INTEGRITY
"Integrity is doing the right thing, even if nobody is watching “nobody is watching “
“We need a transformational leadership model to succeed in a VUCA world”
TRANSFORMATIONALLEADERSHIP TRAITS
1. Sense of Identity2. Self to Mission3. Collective Identity4. Role Model4. Role Model5. Challenge followers to take ownership6. Understand team strengths &
weaknesses7. Align team
RespectPower
MANA LEADERSHIP IS BASED ON THREE PILLARS
Humility
POWER
RespectRESPECT
HumilityHUMILITY
CASE STUDY
Power Respect
Humility
CASE STUDY
Power Respect
Humility
Power Respect
CASE STUDY
Humility
Your club’s biggest opportunity to:• Make your members love you
MANA SUSTAINABILITY - GOING GREEN AND HOLISTIC
• Make your community love you• Grow your business• Save money• Save the world!
We are currently running out of resources, from fossil oil to water, from farmable land to fish in our oceans.
In the process, we are producing pollution and
WHAT’S DRIVING THIS
TREND?
In the process, we are producing pollution and waste (eg global warming gases) that threaten to make our world uninhabitable.
In the long term, this is not very good for business . . .
Just 20% of the world’s population currently live at first world consumer status. That 20% consumes 80% of the resources and creates 80% of the waste.
At the current rate of world economic growth, more than half the global population will become first
THE BAD NEWS
than half the global population will become first world consumers within as little as two decades.
Australia is the X largest producer of CO2 after US and China
We all make hundreds of decisions that affect the planet every day, often unconsciously. By developing our knowledge around eco-sustainability, we inevitably start to make the right choices, contributing to the quantum
THE GOOD NEWS
choices, contributing to the quantum necessary to save our planet.
OZ and NZ have done what…
1. Green our minds2. Green our homes and businesses3. Green our modes of transport4. Green our governments
THE SOLUTIONS LIE
IN 5 CATEGORIES
5. Green our bodies
• The Omnivore’s Dilemma – Michael Pollan• Mercola.com• Plan B 4.0 – Lester Brown • Natural Capitalism – Amory Lovins• Collapse – Jared Diamond• The Weathermakers and anything else by Tim
GREEN YOUR MIND
• The Weathermakers and anything else by Tim Flannery
Our Book: Fighting Globesity –Phillip & Dr. Jackie Mills(available from Amazon or lesmills.com)
There are hundreds of great ideas, from low energy lighting and appliances, to low-flow shower heads and toilets, to signing with a renewable energy provideror even installing solar energy.
GREEN YOUR HOME ANDBUSINESS
or even installing solar energy.
Have a professional green audit done on your home and your business. There are incredible savings to be made in resource use and your own money.Go to: www.greenhealthclubs.org
Buy a hybrid car, use public transport,
move closer to work.
GREEN YOUR MODE OF TRANSPORT
One of the very best things you can do to
improve your health and the level of
absolute joy in your life is to start walking
or riding a bike to work.
GREEN YOUR GOVERNMENT
Tragedy of the commons – individuals and
businesses cannot be allowed to destroy
our greatest communal assets. Our leaders
need to lead on these issues!
We desperately need e.g. a legislated
carbon ceiling with taxable/tradable
incentives
Fitness Industry Initiatives :
• Tax junk food
• Physical education back in schools
• Better urban design
• Tax incentives to be slim and fit
GREEN YOUR GOVERNMENT
• Tax incentives to be slim and fit
To those concerned about the costs, there will also be many positive economic effects; but whether this is the case or not, the risk of the alternative is unthinkable.
GREEN YOUR GOVERNMENT
As parents and as business people, we can’t imagine why any sane person would be prepared to take that risk.
We must make going green a major political issue!
Like an overweight person, as a race
we are simply consuming more than we
can healthily maintain. This over-
GREEN YOUR BODY
can healthily maintain. This over-
consumption is not only bad for our
bodies, but also bad for our world.
By 2016 the cost of the American health system will have doubled to $4.1 trillion per year*.
Imagine how much more effectively we
GREEN YOUR BODY
Imagine how much more effectively we could spend any portion of that than on treating ourselves for preventable illnesses stemming from inactivity and excessive consumption
*2006 US Treasury prediction
We need a proactive, preventative system. Two of the biggest drivers of the problem are inactivity and poor eating habits.
GREEN YOUR BODY
Instead of saying “If I get sick, my Insurance company or my government will give me a pill”, we need to start taking responsibility for our own health.
Make exercise part of your life.
GREEN YOUR BODY
Industrial agriculture produces 20% of the global warming gases, wastes unbelievable amounts of water and other precious resources and poisons us with insecticides, fungicides, GMOs and many
GREEN YOUR BODY
insecticides, fungicides, GMOs and many other highly toxic chemicals.
What do you think it does to our bodies?Use organic bio-degradable products
Eating unprocessed, organic wholefoods, will dramatically improve our health and that of our planet.
It’s essential to let decision makers in
GREEN YOUR BODY
It’s essential to let decision makers in industry and agriculture know exactly what we want them to do.
We can alter existing patterns with the one easy recourse available to us: our wallets
This is the greatest holistic health challenge facing the world, and our industry is perfectly positioned to play a big part in the solution.
WHAT CAN THE FITNESS
INDUSTRY DO ABOUT IT?
big part in the solution. There are four major ways we can contribute:1. Become advocates 2. Green our facilities3. Get a lot better at what we do4. Create a green mission
1. BECOME ADVOCATESHealth clubs need to become more than just places where people go to use exercise machines! We need to become true providers of holistic health. Education changes lives and your members will love you for it. A few great sources:
• The Omnivore’s Dilemma – Michael Pollan• Plan B 3.0 – Lester Brown• Natural Capitalism – Amory Lovins• Collapse – Jarod Diamond• The Weathermakers and anything else by
Tim Flannery• Rachel’s Health & Democracy News
sources:
Wider implications of holistic health education . . .Millions of people a year die from the effects of air, water, food and soil pollution. Because of their size, physiology and behavior, children are most at risk. But this is not just people of the Third World – hundreds of thousands of people will die
1. BECOME ADVOCATES
World – hundreds of thousands of people will die prematurely in Australia this year due to air pollution alone.
Becoming aware and politically active is one of the best ways we can improve our long term health!
2. GREEN OUR FACILITIES
• “Walk the talk”
• Significant ROI
• Improve your community relationshipsrelationships
• Grow your market
Copy of Les Mills New Zealand clubs green audit available on request Estimated benefits from immediate recommendations are:Energy and water savings $ 121,500 per annumPayback Period 0.91 years or less than 11 Months
• Wellness versus Fitness
• More Social
3. GETTING BETTER AT
WHAT WE DO
• More Fun
People don’t come to work to increase
shareholder value, they want to make a difference!
4. CREATE A GREEN
HEALTH MISSION
The Best Businesses are Crusades
Charles Handy,
Establish a powerful team mission & goals
Create a Cause not a Business
4. CREATE A GREEN
HEALTH MISSION
Create a Cause not a BusinessTom Peters
The most successful businesses in the world care about more than just making money!
4. CREATE A GREEN
HEALTH MISSION
The most successful businesses in the world care about more than just making money!
4. CREATE A GREEN HEALTH MISSION
Become warriors in the battle against
inactivity and over consumption . . .
. . . our industry must take ownership in the
4. CREATE A GREEN HEALTH MISSION
world’s sustainability crisis by leading a
global change that will see the world’s
population working on their own fitness and
health for the health of our planet.
MANA LEADERSHIP IS LEADING WITH
INTEGRITY
"Integrity is doing the right thing, even if nobody is watching “nobody is watching “
“We need a transformational leadership model to succeed in a VUCA world”
MANA A VALUES BASED APPROACH
TO LEADERSHIP AND TO LEADERSHIP AND SUSTAINABILITY
FILEX 2009