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Page 1: Design Decisions for iPhone Applications, Des Traynor, Contrast

DESIGN DECIS IONS FOR IPHONE APPL ICAT IONS

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WHY ARE WE HERE?

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DESIGN IS CHOICE

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DESIGN IS CHOICE

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DESIGN IS CHOICE

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F IRST I T WAS WEBSITES

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ONLINE STORES

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WEB “2.0”

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FACEBOOK APPS

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AND NOW IPHONE APPS

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The ones who gained profit during the gold rush were those who had made informed moves and stuck to the business principles of mining”

— 1878 Gold rush report

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NOW, ON TO DES IGN

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DESIGN IS CHOICE

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DESIGN IS DESTRUCT IVE

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GOOD DESIGNERS MAKE CHOICES

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Looking back, I’m proudest of the things we didn’t do”

— Steve Jobs

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TOUGH QUEST IONS F IRST

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SIG

NIF

ICA

NC

E

TIME

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F IRST, F IND YOUR FOCUS

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TWITTER SPORTS MUSIC

MOVIES

FACEBOOK

FINDER

RSS GAMES

CONVERTER

SMS

WEATHER

CHAT

PHOTOS

VIDEOF IND YOUR FOCUS

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F IND YOUR FOCUS

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MAKING CHOICES

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NEXT DECIS ION: “TYPE” OF APP

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3 APPL ICAT ION “TYPES”

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http://host.domain.tld

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320 x

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PRODUCTIVITY UTIL ITY IMMERSIVE

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IMMERSIVEFULL SCREEN

SOUND ENHANCED

VERY VISUAL

LANDSCAPEENTERTAINMENT

ACCELEROMETER

NON-WORKFLOW

NO TEXT

CUSTOM UI

VIDEO CAMERA

COMPASS

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320

x 4

80

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Kerry 1-3 Armagh 0-6

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UTIL ITY

SIMPLE S INGLE TASK

MINIMAL INPUT

COMMON VIEW,DIFFERENT DATA

VISUALLY ATTRACT IVE

REGULARLY CONFIGURED

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Kerry Tyrone

0-3 1-3

Cooper (0-2)Donohue (0-1)

Smith (1-0)Kelly (0-1)Duffy (0-1)Keenan (0-1)

Donohue

Time:14:23

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PRODUCTIVITY

TASK FOCUSSED

STREAMLINED

DRILL DOWN

HIERARCHICAL

UNCLUTTERED

PART OF PHONE

MINIMAL

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Dublin

Meath

West Meath

Wicklow

Wexford

Carlow

Kildare

Kilkenny

Laois

Louth

Leinster

Item

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Dublin

Meath

West Meath

Wicklow

Wexford

Carlow

Kildare

Kilkenny

Laois

Louth

Leinster

Item

DublinLeinster

Alan Brogan (30)

Bernard Brogan (10)

Mark Vaughn (10)

Jason Sherlock (10)

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Dublin

Meath

West Meath

Wicklow

Wexford

Carlow

Kildare

Kilkenny

Laois

Louth

Leinster

Item

DublinLeinster

Alan Brogan (30)

Bernard Brogan (10)

Mark Vaughn (10)

Jason Sherlock (10)

Alan BroganDublin

Forward (Dublin)

Club: St. Plunketts

Games 411

Career Total 88 - 950

Discipline 45 6

FavouriteEdit

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THIS IS AN IMPORTANT CHOICE

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THE TOOLS OF THE TRADE

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Item

TitleBack

STATUS BARNAV BAR (DRILLDOWN, ETC. )

TAB BAR (PERSPECT IVES)

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STATUS BARNAV BAR (DRILLDOWN, ETC. )

TAB BAR (ACT IONS)

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Web Page Title

http://host.domain.tld

Lorem ipsum dolor sit amet, consectetuer

adipiscing elit. Aenean consectetuer.

Pane LabelBack Button Button

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GETT ING ATTENTION

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Alan BroganDublin

Forward (Dublin)

Club: St. Plunketts

Games 411

Career Total 88 - 950

Discipline 45 6

FavouriteEdit

Are you sure?

Editing a player will result in your

account being flagged for moderation

Cancel Edit

Alan BroganDublin

Forward (Dublin)

Club: St. Plunketts

Games 411

Career Total 88 - 950

Discipline 45 6

FavouriteEditAdd to Favourites

View Player Popularity

Cancel

Touch to EditCancel

Forward (Dublin)

Club: St. Plunketts

Games

Career Total 88 - 950

Discipline 45 6

FavouriteEditAdd to Favourites

View Player Popularity

Cancel

MODAL ACTION SHEET ALERT

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DISPLAYING CONTENT

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DublinLeinster

Alan Brogan (30)

Bernard Brogan (10)

Mark Vaughn (10)

Jason Sherlock (10)

Alan BroganDublin

Forward (Dublin)

Club: St. Plunketts

Games 411

Career Total 88 - 950

Discipline 45 6

FavouriteEdit

INDEXED TABLE IMAGE TABLE GROUPED L IST

Derry

Donegal

Down

Dublin

Wexford

Fermanagh

Kildare

Galway

Laois

Louth

D

Item

A

B

C

D

E

F

G

H

I

J

K

L

M

N

O

P

Q

R

S

T

U

V

W

X

Y

Z

#

F

G

K

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THE UI GUIDEL INES

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APPLE CARE ABOUT UI : )

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GETT ING GOING

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SKETCH 5 IDEAS PER DECIS ION

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Code first, think about it later

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WHAT IS A SKETCH

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QUICK

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INEXPENSIVE

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CLEAR VOCABULARY

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MINIMAL DETAIL

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APPROPRIATE DEGREE OF F IDEL ITY

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HOW TO SKETCH

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YOU HAVE TO SKETCH

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THIS AIN’T WEB DEVELOPMENT

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Figure out the absolute least you need to do to implement the idea, do just that, and then polish the hell out of the experience”

— John Gruber

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DESIGN IS CHOICE

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@DESTRAYNOR

DES AT CONTRAST DOT IE


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